1. Abelson, R.P. (1976), “Script processing in attitude formation and decision making”, in Carroll, J.S. and Payne, J.W. (Eds), Cognition and Social Behavior, Erlbaum, Hillsdale, NJ, pp. 33‐45.
2. Aiken, K.D. (1999), “Manufactured memories and nostalgia advertising”, American Marketing Association. Conference Proceedings, Vol. 10, pp. 44‐52.
3. Akgün, A.E., Keskin, H. and Byrne, J.C. (2009), “Emotional capability, firm innovativeness and performance”, Journal of Engineering and Technology Management, (forthcoming).
4. Akgün, A.E., Lynn, G.S. and Byrne, J. (2003), “Organizational learning: a socio‐cognitive framework”, Human Relations, Vol. 56, pp. 839‐68.
5. Akgün, A.E., Byrne, J.C., Lynn, G.S. and Keskin, H. (2007), “Organizational unlearning as changes in beliefs and routines in organizations”, Journal of Organizational Change Management, Vol. 20 No. 6, pp. 794‐812.