Do the subcomponents of country of origin trigger purchase intentions?
Author:
Publisher
Emerald
Subject
Strategy and Management,Business and International Management
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3. Country of origin from a management perspective of emerging market companies;International Journal of Management and Economics;2019-09-01
4. THE EFFECTS OF COUNTRY-OF-ORIGIN ON THE SERVICE SECTOR: A MULTIDIMENSIONAL APPROACH;RAM. Revista de Administração Mackenzie;2018-04-05
5. CULTURAL ANTECEDENTS TO THE NORMATIVE, AFFECTIVE, AND COGNITIVE EFFECTS OF DOMESTIC VERSUS FOREIGN PURCHASE BEHAVIOR;Journal of Business Economics and Management;2017-02-05
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