Author:
Hollebeek Linda D.,Sprott David E.,Andreassen Tor W.,Costley Carolyn,Klaus Phil,Kuppelwieser Volker,Karahasanovic Amela,Taguchi Takashi,Ul Islam Jamid,Rather Raouf Ahmad
Reference29 articles.
1. From customer to actor engagement: exploring a broadened conceptual domain,2016
2. Customer engagement: conceptual domain, fundamental propositions and implications for research in service marketing;Journal of Service Research,2011
3. Customer engagement in social media platforms: configurations, equifinality and sharing;European Journal of Marketing,2019
4. Customer engagement with websites: a transactional retail perspective;European Journal of Marketing,2019
5. Unveiling heterogeneous engagement-based loyalty in brand communities;European Journal of Marketing,2019
Cited by
116 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献