Selective marketing to environmentally concerned wine consumers: a case for location, gender and age

Author:

Barber Nelson,Taylor D. Christopher,Strick Sandy

Publisher

Emerald

Subject

Marketing,Business and International Management

Reference63 articles.

1. Allison, N.K., Golden, L.L., Mullet, G.M. and Coogan, D. (1980), “Sex‐typed product images: the effects of sex, sex role self‐concept and measurement implications”, Advances in Consumer Research, Vol. 7, pp. 604‐9.

2. Amyx, D., DeJong, P., Lin, X., Chakrabotry, G. and Wiener, L. (1994), “Influencers of purchase intentions for ecologically safe products: a exploratory study”, Marketing Theory and Applications, Proceedings of the 1994 AMA Winter Educators Conference, pp. 341‐7.

3. Socially Responsible Consumers: Profile and Implications for Public Policy

4. Environmental Attitude and Environmental Knowledge

5. The Impact of an Environmental Education Program on Knowledge and Attitude

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