Assessing the marketing environment in sub‐Saharan Africa: opportunities and threats analysis-Reference-Cited by-同舟云学术

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Assessing the marketing environment in sub‐Saharan Africa: opportunities and threats analysis

Published:2000-06 Issue:3 Volume:18 Page:144-153
ISSN:0263-4503
Container-title:Marketing Intelligence & Planning
language:en
Short-container-title:Mrkting Intelligence & Plan

Author:

Nwankwo Sonny

Publisher

Emerald

Subject

Marketing

Reference42 articles.

1. Political and economic liberalization in Africa: a critical review of trends and a capacity-building proposal

2. Democracy in Africa: No Time to Forsake It

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