Maximising the effectiveness of Web‐based marketing communications-Reference-Cited by-同舟云学术

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Maximising the effectiveness of Web‐based marketing communications

Published:1998-02 Issue:1 Volume:16 Page:31-37
ISSN:0263-4503
Container-title:Marketing Intelligence & Planning
language:en
Short-container-title:Mrkting Intelligence & Plan

Author:

Hoey Clive

Publisher

Emerald

Subject

Marketing

Reference24 articles.

1. Marketing communication and the world wide web

Cited by 21 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

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