Developing Information Strategies in the UK Financial Services Sector-Reference-Cited by-同舟云学术

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Developing Information Strategies in the UK Financial Services Sector

Published:1989-07 Issue:7/8 Volume:7 Page:24-28
ISSN:0263-4503
Container-title:Marketing Intelligence & Planning
language:en
Short-container-title:Mrkting Intelligence & Plan

Author:

Morgan Neil A.

Publisher

Emerald

Subject

Marketing

Reference14 articles.

1. The myth of marketing in banking

2. Competition in retail banking

3. A Strategic Perspective on Delivery Systems in UK Retail Banking

Cited by 9 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Marketing information systems in smaller building societies;International Journal of Bank Marketing;1995-12-01

2. Bank selection criteria — a student perspective;Journal of Marketing Management;1995-04

3. Developing New Financial Services within UK Building Societies;International Journal of Bank Marketing;1993-03

4. Knowledge Elicitation: First Step Towards Managing Floating Information in Financial Sectors;Systems Science;1993

5. References;Cases in Marketing Financial Services;1993

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