Marketing Planning in the Public and Non‐profit Sectors-Reference-Cited by-同舟云学术

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Marketing Planning in the Public and Non‐profit Sectors

Published:1990-07 Issue:7 Volume:24 Page:15-30
ISSN:0309-0566
Container-title:European Journal of Marketing
language:en
Short-container-title:European Journal of Marketing

Author:

Cousins Laura

Publisher

Emerald

Subject

Marketing

Cited by 22 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Marketing sustainable tourism and its policies through community engagement- An Indian context;International Review on Public and Nonprofit Marketing;2023-11-14

2. Lockdown or Quarantine: When Should Mandatory Isolation be Targeted?;SSRN Electronic Journal;2022

3. New Public Management in Africa: An Introduction;New Public Management in Africa;2021-10-26

4. Evaluating Consumer Perceptions of Government Services Quality;Services Marketing Quarterly;2020-04-02

5. Analyzing the role of public sector marketing in improving social effectiveness: a case study from Anhui province, China;International Review on Public and Nonprofit Marketing;2016-05-25

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