Consumer satisfaction index: new practice and findings
Author:
Publisher
Emerald
Subject
Marketing
Reference70 articles.
1. Similarities in Choice Behavior Across Product Categories
2. The Antecedents and Consequences of Customer Satisfaction for Firms
3. Customer Satisfaction, Market Share, and Profitability: Findings from Sweden
4. Customer Satisfaction, Productivity, and Profitability: Differences Between Goods and Services
5. Consumer Dissatisfaction: The Effect of Disconfirmed Expectancy on Perceived Product Performance
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