The value of different customer satisfaction and loyalty metrics in predicting customer retention, recommendation, and share‐of‐wallet
Author:
Publisher
Emerald
Subject
Strategy and Management
Reference66 articles.
1. Strengthening the Satisfaction-Profit Chain
2. The Antecedents and Consequences of Customer Satisfaction for Firms
3. Predicting Behavior from Intention-to-Buy Measures: The Parametric Case
4. A comparison of attitudinal loyalty measurement approaches
5. A Dynamic Model of the Duration of the Customer's Relationship with a Continuous Service Provider: The Role of Satisfaction
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