The grass is greener: Farmers' experiences with pastured poultry

Abstract

AbstractRearing poultry outdoors on pasture for egg and meat production is a growing industry in the USA. However, little has been written on farmers' experiences with this practice. This paper presents the results of in-depth interviews and surveys with 18 California pastured poultry producers (62% response rate). Although the sample size of growers is small in absolute numbers, it represents 62% of nearly all pastured poultry growers in California, a state known for the pioneering work of growers who specialize in alternative agricultural practices. Such alternative systems merit critical analysis in order to refine their implementation and contribution to sustainable food production. This research aims to provide such critical analysis of pastured poultry production, a highly innovative and emergent practice. Growers were queried concerning the values that brought them to participate in alternative animal production, the benefits and challenges of integrating pastured poultry into farming operations, the use of heritage and industrial breeds, and management practices. Results showed that the influence of Joel Salatin, farmer and author of Pastured Poultry Profits, tied with farmer desire to sustainably produce meat and/or eggs as the main drivers respondents gave for raising pastured poultry (39% each). Farmers reported the primary benefit of pastured poultry was soil fertility (61%), followed by marketing appeal (44%). The most commonly cited challenge to pastured poultry growers was predation of birds (44%) followed by cost of feed (22%). Pastured poultry were directly profitable to 50% of farmers, although 78% of respondents cited indirect profits through savings on items such as fertilizer and pest management. This paper places these results in the context of value-laden farmer decision-making.