The Role of Servicescape of Second-Hand Clothing Stores on Impulse Buying for Generation Z

Author:

Risnawati ,Rahimah Anni

Publisher

Atlantis Press International BV

Reference26 articles.

1. Chi, T., Chen, Y.: A study of lifestyle fashion retailing in China. Marketing Intelligence & Planning 38(1), 46-60 (2020).

2. Nelsson, K.: Future report: Generation Z is leading the change. (2022). [Online]. Available: https://futurereport.schibsted.com/generation-z-is-leading-the-change/, last accessed 2022/04/15.

3. Smith, K.T.: Mobile advertising to Digital Natives: preferences on content, style, personalization, and functionality. Journal of Strategic Marketing 27(1), 67-80 (2019).

4. Lissitsa, S., Kol, O.: Four generational cohorts and hedonic m-shopping: association between personality traits and purchase intention. Electronic Commerce Research 21, 545-570 (2021).

5. Zahra, D.R., Anoraga, P.: The influence of lifestyle, financial literacy, and social demographics on consumptive behavior. The Journal of Asian Finance, Economics and Business 8(2), 1033-1041 (2021).

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