A simplified approach for food traveller segmentation based on involvement-Reference-Cited by-同舟云学术

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A simplified approach for food traveller segmentation based on involvement

Published:2024-04-26 Issue: Volume: Page:1-6
ISSN:0250-8281
Container-title:Tourism Recreation Research
language:en
Short-container-title:Tourism Recreation Research

Author:

Stone Matthew J.¹^ORCID,Castillo-Ortiz Ismael²³

Affiliation:

1. Department of Marketing, California State University Chico, Chico, CA, USA

2. Facultad de Turismo y Gastronomía, Universidad Anáhuac México, Huixquilucan, Mexico

3. Escuela de Turismo y Gastronomía, Universidad Anáhuac Querétaro, Querétaro, Mexico

Funder

California State University, Chico

World Food Travel Association

Publisher

Informa UK Limited

Link

https://www.tandfonline.com/doi/pdf/10.1080/02508281.2024.2339079

Reference31 articles.

1. Baum, T. (2019). Bridging the gap: Making research ‘useful’ in food, tourism, hospitality and events—the role of research impact. In S. Beeton & A. Morrison (Eds.), The study of food, tourism, hospitality and events: 21st-century approaches (pp. 157–166). Springer Nature.

2. Bernard, H. R. (2013). Social research methods: Qualitative and quantitative approaches (2nd ed.). Sage.

3. Segmentation by Motivation in Typical Cuisine Restaurants: Empirical Evidence from Guayaquil, Ecuador

4. Segmentation based on gastronomic motivations in a coastal destination

5. Segmenting wine tourists in Niagara, Ontario using motivation and involvement

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