The introduction strategy of the emerging online marketplace considering risk attitude and channel power-Reference-Cited by-同舟云学术

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The introduction strategy of the emerging online marketplace considering risk attitude and channel power

Published:2020-04-09 Issue:5 Volume:49 Page:470-496
ISSN:0308-1079
Container-title:International Journal of General Systems
language:en
Short-container-title:International Journal of General Systems

Author:

Chen Huiru¹^ORCID,Hao Yifei²,Yan Yingchen³^ORCID

Affiliation:

1. College of Mathematics and Statistics, Huanggang Normal University, Hubei, People's Republic of China

2. College of Mathematics and Statistics, Chongqing Technology and Business University, Chongqing, People's Republic of China

3. School of Economics and Management, Beihang University, Beijing, People's Republic of China

Funder

National Natural Science Foundation of China

Ministry of Education of China

Huanggang Normal University

Publisher

Informa UK Limited

Subject

Computer Science Applications,Modeling and Simulation,Information Systems,Theoretical Computer Science,Control and Systems Engineering

Link

https://www.tandfonline.com/doi/pdf/10.1080/03081079.2020.1748617

Reference38 articles.

1. Agency Selling or Reselling? Channel Structures in Electronic Retailing

2. Game theoretical perspectives on dual-channel supply chain competition with price discounts and pricing schemes

3. Impact of an “online-to-store” channel on demand allocation, pricing and profitability

4. Impacts of risk attitude and outside option on compensation contracts under different information structures

5. Price and quality decisions in dual-channel supply chains

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