Media diversification: Redefining reliance on advertising revenue and autonomy implications
Author:
Affiliation:
1. Department of Communication Studies, Faculty of Arts, College of Humanities & Legal Studies, University of Cape Coast, Cape Coast, Ghana
Funder
no direct funding for this research
Publisher
Informa UK Limited
Subject
General Social Sciences
Link
https://www.tandfonline.com/doi/pdf/10.1080/23311886.2023.2193382
Reference75 articles.
1. Advertising and the Press in the late eighteenth and early nineteenth centuries: James Perry and the Morning Chronicle 1790–1821
2. It Is Not Just About Competition with “Free”: Differences Between Content Formats in Consumer Preferences and Willingness to Pay
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