Audience concentration in the media: cross-media comparisons and the introduction of the uncertainty measure-Reference-Cited by-同舟云学术

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Audience concentration in the media: cross-media comparisons and the introduction of the uncertainty measure

Published:2003-06 Issue:2 Volume:70 Page:114-128
ISSN:0363-7751
Container-title:Communication Monographs
language:en
Short-container-title:Communication Monographs

Author:

Yim Jungsu

Publisher

Informa UK Limited

Subject

Language and Linguistics,Communication

Link

http://www.tandfonline.com/doi/pdf/10.1080/0363775032000133773

Cited by 16 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. The Evolving Audience Network during Media Environment Transition – A Longitudinal Study of Cross-Platform Use in China;Journal of Broadcasting & Electronic Media;2020-05-01

2. The influence of pre-roll advertising VOD via IPTV and mobile TV on consumers in Korea;International Journal of Advertising;2019-07-08

3. The effect of streaming services on the concentration of digital music consumption;Information Technology & People;2019-06-07

4. Consumer-driven media planning and buying;Journal of Marketing Communications;2016-06-07

5. A Network Analytic Approach to Audience Behavior and Market Structure: The Case of China and the United States;Mass Communication and Society;2014-10-17

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