Are Vivid (Vs. Pallid) Threats Persuasive? Examining the Effects of Threat Vividness in Health Communications
Author:
Affiliation:
1. Aix-Marseille Université
Publisher
Informa UK Limited
Subject
Applied Psychology,Social Psychology
Link
https://www.tandfonline.com/doi/pdf/10.1080/01973533.2017.1412969
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