What drives consumer perceptions and adoption of cannabidiol (CBD) products?
Author:
Affiliation:
1. Marketing, Malik and Seeme Hasan School of Business, Colorado State University-Pueblo, Pueblo, CO, USA
2. Marketing, Bryan School of Business and Economics, University of North Carolina at Greensboro, Greensboro, NC, USA
Publisher
Informa UK Limited
Subject
Marketing,Strategy and Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/0267257X.2023.2211084
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