A labeled magnitude scale for measuring the anticipated impact of immediate experiences
Author:
Affiliation:
1. Department of Agricultural Leadership, Education and Communications, Texas A&M University
2. Department of Experience Design and Management, Brigham Young University
3. Department of Recreation, Parks, and Tourism Sciences, Texas A&M University
Publisher
Informa UK Limited
Link
https://www.tandfonline.com/doi/pdf/10.1080/00222216.2024.2307419
Reference76 articles.
1. Enhancing loyalty: When improving consumer satisfaction and delight matters
2. Time on the trail, smartphone use, and place attachment among Pacific Crest Trail thru-hikers
3. Bartley, S. (1980). Introduction to perception. Harper & Row.
4. Appropriate use of single-item measures is here to stay
5. Tourism image, evaluation variables and after purchase behaviour: inter-relationship
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