Destination marketing during and following crises: combating negative images in Asia
Author:
Affiliation:
1. Department of Communication, University of Haifa, Mt. Carmel, Haifa 31905, Israel
2. Department of Tourism and Hotel Management, Kinneret College on the Sea of Galilee, Zemach, 15132, Israel
Publisher
Informa UK Limited
Subject
Marketing,Tourism, Leisure and Hospitality Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/10548408.2016.1237926
Reference31 articles.
1. Spinning liabilities into assets in place marketing: Toward a new typology
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