Predicting the revisit intention of volunteer tourists using the merged model between the theory of planned behavior and norm activation model
Author:
Affiliation:
1. School of Hotel and Tourism Management, Hong Kong Polytechnic University, Kowloon, Hong Kong
2. College of Hospitality and Tourism Management, Sejong University, Seoul, Korea
Publisher
Informa UK Limited
Subject
Marketing,Tourism, Leisure and Hospitality Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/10548408.2020.1784364
Reference89 articles.
1. The theory of planned behavior
2. Efficacy of the Theory of Planned Behaviour: A meta-analytic review
3. The time has come: Toward Bayesian SEM estimation in tourism research
4. Predictors of Interpersonal Growth in Volunteer Tourism: A Latent Curve Approach
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