Casino-induced satisfaction of needs and casino customer loyalty: the moderating role of subjective norms and perceived gaming value
Author:
Affiliation:
1. School of Hotel & Tourism Management, The Hong Kong Polytechnic University, Kowloon, Hong Kong SAR
2. Faculty of Business Administration and Center for Cognitive and Brain Sciences, University of Macau, Taipa, Macau SAR
Funder
Research Grants Council of the Hong Kong Special Administrative Region, China
Publisher
Informa UK Limited
Subject
Marketing,Tourism, Leisure and Hospitality Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/10548408.2021.1952147
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