The Casino Loyalty Paradigm: The Moderating Effect of Membership Tier-Reference-Cited by-同舟云学术

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The Casino Loyalty Paradigm: The Moderating Effect of Membership Tier

Published:2024-09-07 Issue: Volume: Page:1-30
ISSN:1525-6480
Container-title:International Journal of Hospitality & Tourism Administration
language:en
Short-container-title:International Journal of Hospitality & Tourism Administration

Author:

Bradley Gregory T.¹,Wang Wei²

Affiliation:

1. School of Leadership, College of Business and Economic Development, The University of Southern Mississippi, Hattiesburg, Mississippi, USA

2. School of Marketing, College of Business and Economic Development, The University of Southern Mississippi, Hattiesburg, Mississippi, USA

Publisher

Informa UK Limited

Link

https://www.tandfonline.com/doi/pdf/10.1080/15256480.2024.2400718

Reference105 articles.

1. Influence of Experiences on Memories, Satisfaction and Behavioral Intentions: A Study of Creative Tourism

2. Dynamic segmentation of loyalty program behavior

3. American Gaming Association. (2023). State of the States. https://www.americangaming.org/resources/state-of-the-states-2023/

4. Estimating Nonresponse Bias in Mail Surveys

5. Casino Loyalty: The Influence of Loyalty Program, Switching Costs, and Trust

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