Picking the Right Channel to Reach Your Market-Reference-Cited by-同舟云学术

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Picking the Right Channel to Reach Your Market

Published:2015-07-03 Issue:3 Volume:22 Page:231-234
ISSN:1046-669X
Container-title:Journal of Marketing Channels
language:en
Short-container-title:Journal of Marketing Channels

Author:

Bellin Howard

Publisher

Informa UK Limited

Subject

Marketing

Link

http://www.tandfonline.com/doi/pdf/10.1080/1046669X.2015.1071593

Cited by 3 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Cooperation With Distributors in Arabic-Speaking Countries;International Leadership;2022

2. Measuring retail performance in an omni-channel world;Journal of Marketing Channels;2020-03-25

3. Information Technology Outsourcing: Influence of Supplier Firm Size and Reputation on Buyers’ A Priori Perceptions of Opportunism and Uncertainty;Operations and Supply Chain Management: An International Journal;2019-12-23

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