Motivating the Skeptical and Unconcerned: Considering Values, Worldviews, and Norms When Planning Messages Encouraging Energy Conservation and Efficiency Behaviors
Author:
Publisher
Informa UK Limited
Subject
General Environmental Science,Communication,Education
Link
http://www.tandfonline.com/doi/pdf/10.1080/1533015X.2013.838875
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1. Twenty years after Hines, Hungerford, and Tomera: A new meta-analysis of psycho-social determinants of pro-environmental behaviour
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