Conducting neuromarketing studies ethically-practitioner perspectives-Reference-Cited by-同舟云学术

Conducting neuromarketing studies ethically-practitioner perspectives

Published:2017-05-10 Issue:1 Volume:4 Page:1320858
ISSN:2331-1908
Container-title:Cogent Psychology
language:en
Short-container-title:Cogent Psychology

Author:

Hensel David¹,Iorga Ana²,Wolter Lisa³,Znanewitz Judith¹

Affiliation:

1. Institute of Marketing, Helmut Schmidt University/University of the Federal Armed Forces Hamburg, Hamburg, Germany

2. Buyer Brain, Bucharest, Romania

3. Hamburg Media School, Hamburg, Germany

Publisher

Informa UK Limited

Subject

General Psychology

Link

https://www.cogentoa.com/article/10.1080/23311908.2017.1320858.pdf

Reference40 articles.

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2. American Psychological Association. (2010). Ethical principles of psychologists and code of conduct. Retrieved from http://www.apa.org/ethics/code/principles.pdf

3. Briesemeister, B. (2015). Discover-neuro.de. Retrieved from http://discover-neuro.de/

4. Dealing with the Devils: The Responsibility of Neuromarketing Practitioners in Conducting Research for Ethically Questionable Client Agendas

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