TikTok video formats’ impact on user interaction – evidence from the Ocean Race-Reference-Cited by-同舟云学术

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TikTok video formats’ impact on user interaction – evidence from the Ocean Race

Published:2024-03-11 Issue: Volume: Page:1-15
ISSN:2375-0472
Container-title:Managing Sport and Leisure
language:en
Short-container-title:Managing Sport and Leisure

Author:

Einsle Carmen Sarah¹^ORCID,García-Fernández Jerónimo²^ORCID,Escalera Izquierdo Gregorio³^ORCID

Affiliation:

1. Department of Economic and Business Sciences, National Distance Education University (UNED), Madrid, Spain

2. Department of Physical Education and Sport, University of Sevilla, Sevilla, Spain

3. Department of Economic and Business Sciences, National Distance Education University (UNED), Madrid, Spain

Publisher

Informa UK Limited

Link

https://www.tandfonline.com/doi/pdf/10.1080/23750472.2024.2327506

Reference81 articles.

1. The role of social media in the co-creation of value in relationship marketing: a multi-domain study

2. Theory and Social Media in Sport Studies

3. Abeza, G., & Sanderson, J. (2023). The evolving landscape of social media management: Navigating changes in usage and platform dynamics. In G. Abeza & J. Sanderson (Eds.), Social media in sport (pp. 3–10). Routledge.

4. Spanish Winter Olympic athlete’s communication on Instagram

5. Analysis from a gender perspective of the Olympic Games on Twitter

Cited by 1 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. TikTok as an ‘angel’ or ‘demon’ learning tool in sport sciences education: A narrative critical review;Social Sciences & Humanities Open;2024

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