Dodging negativity like it’s my freaking job: marketing postfeminist positivity through Beachbody fitness on Instagram-Reference-Cited by-同舟云学术

Dodging negativity like it’s my freaking job: marketing postfeminist positivity through Beachbody fitness on Instagram

Published:2021-10-29 Issue: Volume: Page:1-17
ISSN:1468-0777
Container-title:Feminist Media Studies
language:en
Short-container-title:Feminist Media Studies

Author:

Prins Kai¹^ORCID,Wellman Mariah L.²^ORCID

Affiliation:

1. Department of Communication Arts, University of Wisconsin - Madison, Madison, WI, USA

2. Department of Communication, University of Utah, Salt Lake City, UT, USA

Publisher

Informa UK Limited

Subject

Visual Arts and Performing Arts,Communication,Gender Studies

Link

https://www.tandfonline.com/doi/pdf/10.1080/14680777.2021.1992645

Reference67 articles.

1. “Multi-Level Marketing Businesses and Pyramid Schemes.” Consumer Information. Accessed May 27, 2021. https://www.consumer.ftc.gov/articles/0065-multi-level-marketing-businesses-and-pyramid-schemes

2. “Research Overview.” Direct Selling Association. Accessed June 12, 2021. https://www.dsa.org/statistics-insights/overview

3. “Who We Are: Company Overview.” The Beachbody Company. Accessed April 8, 2021. thebeachbodycompany.com/company-overview/

4. Abidin, Crystal. 2014. “Privacy for Profit: Commodifying Privacy in Lifestyle Blogging.” AoIR Selected Papers of Internet Research.

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