Modelling of customer retention in multi-format retailing

Author:

Arrondo Elvira,Berné Carmen,Múgica Jose M.,Rivera Pilar

Publisher

Informa UK Limited

Subject

Marketing,Economics and Econometrics,Business and International Management

Reference6 articles.

1. Corstjens, J. and Corstjens, M. (1995) Store Wars: The Battle for Mindspace and Shelfspace, Chichester: John Wiley & Sons.

2. Jacoby, J. and Chestnut, R.W. (1978) Brand Loyalty: Measurement and Management, New York: John Wiley and Sons.

3. Kahn, B.E. and McAlister, L. (1997) Grocery Revolution: The New Focus on the Consumer, New York: AddisonWesley.

4. Rivera, P. and Satorra, A. (2002) 'Country effects in ISSP-1993 environmental data: comparison of SEM approaches', in Marcoulides, G.A. and Moustaki, I. (eds) Latent Variable and Latent Structure Models, Mahwah, NJ: Lawrence Erlbaum Associates, Inc.

5. Searle, J.R. (1983) Intentionality: An Essay in the Philosophy of Mind, Cambridge: Cambridge University Press.

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