Does citizenship behavior have a role in changing attitude toward green products?
Author:
Affiliation:
1. Department of Economic, Management & Accounting, Yazd University, Yazd, Iran
2. Marketing Management, Faculty of Management, Semnan University, Semnan, Iran
3. Marketing Management, Faculty of Management, Tehran University- Farabi, Tehran, Iran
Publisher
Informa UK Limited
Subject
Information Systems and Management,Management Science and Operations Research,Strategy and Management,Mechanical Engineering,Engineering (miscellaneous)
Link
https://www.tandfonline.com/doi/pdf/10.1080/17509653.2018.1563874
Reference46 articles.
1. Explaining consumers? willingness to be environmentally friendly
2. The theory of planned behavior
3. Antecedents Affecting Customer’s Purchase Intentions towards Green Products
4. Personality Antecedents of Customer Citizenship Behaviors in Online Shopping Situations
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