Does the country of origin has impact on prescribing behaviour of general practitioners?
Author:
Affiliation:
1. Sydenham Institute of Management, Mumbai, India
2. MGM University, Mumbai, India
Publisher
Informa UK Limited
Subject
Health Policy,Leadership and Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/20479700.2019.1684667
Reference41 articles.
1. An investigation of differentiated prescription decision on profitability: A case study from Thailand
2. Does brand equity play a role on doctors prescribing behavior in emerging markets?
3. IBEF Report. (2017). http://www.ibef.org/industry/pharmaceutical-india.aspx as seen on 8th August, 2018.
4. Srivastava RK, Bodke. (2019). Prescribing habbits of Doctors in India .6th Asia Pacific business research conference, 8th–9th Jan, 2019 Mumbai.
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