Transfer of Marketing Knowledge Within Business‐Nonprofit Collaborations-Reference-Cited by-同舟云学术

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Transfer of Marketing Knowledge Within Business‐Nonprofit Collaborations

Published:2008-06 Issue:1 Volume:20 Page:37-70
ISSN:1049-5142
Container-title:Journal of Nonprofit & Public Sector Marketing
language:en
Short-container-title:Journal of Nonprofit & Public Sector Marketing

Author:

Bennett Roger,Mousley Wendy,Ali‐Choudhury Rehnuma

Publisher

Informa UK Limited

Subject

Marketing

Link

http://www.tandfonline.com/doi/pdf/10.1080/10495140802165352

Cited by 16 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Do Top managers’ Psychological Attributes Influence Nonprofit Alliances for Resource Acquisition? An Application of Stimulus-Organization-Behavior-Consequence (S-O-B-C) Theory;Journal of Nonprofit & Public Sector Marketing;2024-06-17

2. Social Enterprise and Impact Investing;Advances in Theory and Practice of Emerging Markets;2024

3. Knowledge in Marketing Effectiveness with Applications and Implications for SMEs;Marketing Effectiveness and Accountability in SMEs;2022

4. تأثير المعرفة التسويقية في مسارات التجديد الستراتيجي دراسة استطلاعية لآراء عينة من العاملين في شركة سومو العراقية لتسويق النفط دولياً;Tikrit Journal of Administrative and Economic Sciences;2021-12-31

5. Anything Goes in Cause Related Marketing?;Conceptual and Theoretical Approaches to Corporate Social Responsibility, Entrepreneurial Orientation, and Financial Performance;2020

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