Scene Sells: Why Spatial Backgrounds Outperform Isolated Product Depictions Online
Author:
Affiliation:
1. Faculty of Economics and Business Administration, Friedrich-Schiller University Jena, Germany
Publisher
Informa UK Limited
Subject
Economics and Econometrics,Business and International Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/10864415.2020.1806470
Reference83 articles.
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2. Art and Visual Perception
3. External Search Effort: An Investigation Across Several Product Categories
4. Dogs on the Street, Pumas on Your Feet: How Cues in the Environment Influence Product Evaluation and Choice
5. Scene perception: Detecting and judging objects undergoing relational violations
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