The impact of guilt and type of compliance‐gaining message on compliance
Author:
Publisher
Informa UK Limited
Subject
Language and Linguistics,Communication
Link
http://www.tandfonline.com/doi/pdf/10.1080/03637759909376470
Reference18 articles.
1. Altruism as hedonism: Helping and self-gratification as equivalent responses.
2. Guilt: An interpersonal approach.
3. The Relative Effectiveness of a Direct Request Message and a Pregiving Message on Friends and Strangers
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