Guilt Appeals in Persuasive Communication: A Meta-Analytic Review
Author:
Affiliation:
1. Department of Communication, Michigan State University, East Lansing, Michigan, USA
2. Department of Communication, University of Arizona, Tucson, Arizona, USA
Publisher
Informa UK Limited
Subject
Communication
Link
https://www.tandfonline.com/doi/pdf/10.1080/10510974.2021.1953094
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