A cross-cultural study of influence strategies and satisfaction in marketing channels
Author:
Publisher
Informa UK Limited
Subject
Marketing,Business and International Management
Link
http://www.tandfonline.com/doi/pdf/10.1080/135272698345753
Reference16 articles.
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3. Dwyer, F.R. (1980) Channel member satisfaction: laboratory insights. Journal of Retailing 56, 45-65.
4. Frazier, G.L. (1983) Interorganizational exchange behavior: a broadened perspective. Journal of Marketing 47, 68-78.
5. Freedman, DA. (1985) Statistics and the scientific method. In W.M Mason and S.E. Fienberg (eds) Cohort Analysis in Social Research: Beyond the Identification Problem. New York: Springer-Verhg, pp. 343-66.
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