Theory and method in research on audience motives-Reference-Cited by-同舟云学术

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Theory and method in research on audience motives

Published:1988-09 Issue:4 Volume:32 Page:471-487
ISSN:0883-8151
Container-title:Journal of Broadcasting & Electronic Media
language:en
Short-container-title:Journal of Broadcasting & Electronic Media

Author:

Babrow Austin S.

Publisher

Informa UK Limited

Subject

Communication

Link

http://www.tandfonline.com/doi/pdf/10.1080/10256018808623883

Reference48 articles.

1. Disentangling antecedents of audience exposure levels: Extending expectancy‐value analyses of gratifications sought from television news

2. Measurement of Gratifications

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2. What can microblog exchanges tell us about food safety crises in China?;Chinese Journal of Communication;2014-07-03

3. Explaining and analyzing audiences: A social cognitive approach to selectivity and media use;Communications;2006-01-01

4. Movies as equipment for living: A developmental analysis of the importance of film in everyday life;Critical Studies in Media Communication;2000-12

5. Wer ist das Publikum von Reality-TV? Zuschauermerkmale und Nutzungsmotive;Publikums- und Wirkungsforschung;2000

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