Critical issues of globalisation in the international hotel industry
Author:
Publisher
Informa UK Limited
Subject
Tourism, Leisure and Hospitality Management,Geography, Planning and Development
Link
http://www.tandfonline.com/doi/pdf/10.1080/13683500.2012.761678
Reference23 articles.
1. Towards a Strategic Model of Global Franchise Expansion
2. Desirability of differences in destinations
3. An integrative approach to enhancing customer value and corporate performance in the international hotel industry
4. Global Brand Expansion
5. Stages in the economic globalization of tourism
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