How the creativity and authenticity of destination short videos influence audiences’ attitudes toward videos and destinations: the mediating role of emotions and the moderating role of parasocial interaction with Internet celebrities
Author:
Affiliation:
1. Faculty of International Tourism and Management, City University of Macau, Taipa, People’s Republic of China
Publisher
Informa UK Limited
Subject
Tourism, Leisure and Hospitality Management,Geography, Planning and Development
Link
https://www.tandfonline.com/doi/pdf/10.1080/13683500.2023.2229483
Reference82 articles.
1. Striving to Be Different but Becoming the Same: Creativity and Destination Brands’ Promotional Videos
2. Virtual travel experience and destination marketing: Effects of sense and information quality on flow and visit intention
3. Are awe‐prone people more curious? The relationship between dispositional awe, curiosity, and academic outcomes
4. The Architecture of Cognition
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