Social media management in the traveller's customer journey: an analysis of the hospitality sector
Author:
Affiliation:
1. Department of Economic and Business Management Sciences, Catholic University of the Sacred Heart, Milan, Italy
2. Department of Business, Law, Economics and Consumer Behaviour, IULM University, Milan, Italy
Publisher
Informa UK Limited
Subject
Tourism, Leisure and Hospitality Management,Geography, Planning and Development
Link
https://www.tandfonline.com/doi/pdf/10.1080/13683500.2020.1819969
Reference61 articles.
1. Social Media Marketing: A Literature Review and Implications
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