On m-Commerce Adoption and Augmented Reality: A Study on Apparel Buying Using m-Commerce in Indian Context
Author:
Affiliation:
1. Indian Institute of Management Kashipur, Kashipur, India
Publisher
Informa UK Limited
Subject
Management of Technology and Innovation,Human-Computer Interaction
Link
https://www.tandfonline.com/doi/pdf/10.1080/15332861.2020.1863023
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