Social Exclusion: A Bibliometric Analysis and Future Research Directions in Advertising
Author:
Affiliation:
1. Xi’an Jiaotang University, Xi’an, China
2. University of Leeds, Leeds, United Kingdom
3. University of Florence, Florence, Italy
Publisher
Informa UK Limited
Subject
Marketing,Communication,Business and International Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/00913367.2023.2255250
Reference137 articles.
1. Think about it – can portrayals of homosexuality in advertising prime consumer-perceived social connectedness and empathy?
2. Perceptions of Control: Determinants and Mechanisms
3. Appraising the unusual: Framing effects and moderators of uniqueness-seeking and social projection
4. Pangs of Loneliness Breed Material Lifestyle but Don’t Power Up Life Satisfaction of Young People: The Moderating Effect of Gender
5. The ad creativity cube: conceptualization and initial validation
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