Author:
Armstrong Gary M.,Franke George R.,Russ Frederick A.
Subject
Marketing,Communication,Business and International Management
Reference22 articles.
1. Some problems in the nonorthogonal analysis of variance.
2. Armstrong, Gary M., Gurol, Metin N. and Russ, Frederick A. “The Effects of Corrective Advertising on Company and FTC Images,”. Proceedings of the Academy of Marketing Science. Miami: The Academy of Marketing Science.
Cited by
6 articles.
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