From green advertising to sustainable behavior: a systematic literature review through the lens of value-belief-norm framework-Reference-Cited by-同舟云学术

From green advertising to sustainable behavior: a systematic literature review through the lens of value-belief-norm framework

Published:2023-04-13 Issue:1 Volume:43 Page:53-96
ISSN:0265-0487
Container-title:International Journal of Advertising
language:en
Short-container-title:International Journal of Advertising

Author:

Lima Pedro Augusto Bertucci¹^ORCID,Falguera Fernanda Pereira Sartori¹^ORCID,Silva Hermes Moretti Ribeiro da¹^ORCID,Maciel Suely²^ORCID,Mariano Enzo Barberio¹^ORCID,Elgaaied-Gambier Leila³^ORCID

Affiliation:

1. Department of Production Engineering, São Paulo State University (UNESP), School of Engineering of Bauru, Bauru, São Paulo, Brazil

2. Department of Human Sciences, São Paulo State University (UNESP), School of Architecture, Arts and Communication, Bauru, São Paulo, Brazil

3. Marketing Department, TBS Education, Toulouse, France

Publisher

Informa UK Limited

Subject

Marketing,Communication

Link

https://www.tandfonline.com/doi/pdf/10.1080/02650487.2023.2199668

Reference129 articles.

1. The theory of planned behavior

2. Climate justice and human development: A systematic literature review

3. “I Drink It Anyway and I Know I Shouldn't”: Understanding Green Consumers' Positive Evaluations of Norm-violating Non-green Products and Misleading Green Advertising

4. GREEN consumption values and Indian consumers’ response to marketing communications

5. Application of GREEN scale to understanding US consumer response to green marketing communications

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