Death primes in advertisements: how international advertisers can ensure their message is effective-Reference-Cited by-同舟云学术

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Death primes in advertisements: how international advertisers can ensure their message is effective

Published:2021-10-20 Issue: Volume: Page:1-34
ISSN:0265-0487
Container-title:International Journal of Advertising
language:en
Short-container-title:International Journal of Advertising

Author:

Minton Elizabeth A.¹,Park Heejung²,Spielmann Nathalie³

Affiliation:

1. College of Business, Department of Management and Marketing, University of Wyoming, Laramie, WY, USA

2. College of Business, Department of Marketing, Northern Michigan University, Marquette, MI, USA

3. Department of Marketing, NEOMA Business School, Reims, France

Publisher

Informa UK Limited

Subject

Marketing,Communication

Link

https://www.tandfonline.com/doi/pdf/10.1080/02650487.2021.1979787

Reference112 articles.

1. The Arabic Scale of Death Anxiety: Some Results from East and West

2. Dignity therapy: Preliminary cross-cultural findings regarding implementation among Japanese advanced cancer patients

3. Death imagery in antipoaching advertising

4. Death Anxiety as a Function of Aging Anxiety

Cited by 2 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Advertising during the COVID-19 Pandemic: Trends and Theoretical Developments;Administrative Sciences;2023-07-24

2. The impact of infectious disease cues on visual pattern-seeking;International Journal of Advertising;2022-07-29

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