The Efficacy of Cultural Intelligence for Adaptive Selling Behaviors in Cross-Cultural Selling: The Moderating Effect of Trait Mindfulness
Author:
Affiliation:
1. International College, National Institute of Development Administration, Bangkok, Thailand
Publisher
Informa UK Limited
Subject
Marketing,Business and International Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/08911762.2019.1654586
Reference74 articles.
1. Religious expatriates’ cultural intelligence and adaptation
2. A reading in cross-cultural service encounter: Exploring the relationship between cultural intelligence, employee performance and service quality
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4. Cultural Intelligence: Its Measurement and Effects on Cultural Judgment and Decision Making, Cultural Adaptation and Task Performance
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