Tracing nation branding in Slovakia

Author:

Hochel Martin1

Affiliation:

1. Institute of European Studies and International Relations, Faculty of Social and Economic Sciences, Comenius University in Bratislava, Bratislava, Slovakia

Publisher

Informa UK Limited

Reference49 articles.

1. Nation Branding: Resources, Management, and Performance

2. ‘Hexagon’ Quoted in Zinnedine, Cornelia;Anholt S;Proceeding of the International Conference on Business Excellence,2012

3. Anholt, S. 2020. The Good Country Index: How We can Repair the World in One Generation. Oakland: Berrett-Koehler Publishers.

4. Aronczyk, M. 2007. “New and Improved Nations: Branding National Identity.” In Practicing Culture, edited by C. Calhoun and R. Sennett, 105–128. New York: Routledge.

5. Wild Dances and Dying Wolves: Simulation, Essentialization, and National Identity at the Eurovision Song Contest

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