Marketing Academics in Australasia: Who We Are, What We Do, and Where Are We Going?
Author:
Publisher
Informa UK Limited
Subject
Education
Link
https://www.tandfonline.com/doi/pdf/10.1080/10528008.2002.11488776
Reference39 articles.
1. Marketing of the Future
2. Who We Are and What We Do - 2000
Cited by 4 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献
1. Do stronger links with practice make perfect?;International Journal of Advertising;2009-01
2. Does (Linking with) Practice Make Perfect? A Survey of Public Relations Scholars' Perspectives;Journal of Public Relations Research;2008-09-12
3. Publishing in Marketing Journals by Australia and New Zealand Academics 1999-2003: An Examination of Institutional Performance;Australasian Marketing Journal;2006-06
4. Marketing research: Cui bono?;Business Horizons;2004-09
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