Customer orientation, service quality and customer satisfaction interplay in the banking sector: An emerging market perspective-Reference-Cited by-同舟云学术

Customer orientation, service quality and customer satisfaction interplay in the banking sector: An emerging market perspective

Published:2023-01-05 Issue:1 Volume:10 Page:
ISSN:2331-1975
Container-title:Cogent Business & Management
language:en
Short-container-title:Cogent Business & Management

Author:

Gonu Eric¹,Agyei Paul Mensah²^ORCID,Richard Opoku Kofi³,Asare-Larbi Mary⁴

Affiliation:

1. Department of Marketing and Supply Chain Management, University of Cape Coast, Cape Coast, Ghana

2. Department of Business Programmes, College of Distant Education, University of Cape Coast, Ghana

3. College of Economics and Management, Beijing University of Chemical Technology (BUCT), Beijing, China

4. Department of Marketing and Corporate Strategic Management, University for Development Studies, Tamale, Ghana

Funder

research

Publisher

Informa UK Limited

Subject

Marketing,Management Science and Operations Research,Organizational Behavior and Human Resource Management,Strategy and Management,Business, Management and Accounting (miscellaneous),Accounting,Business and International Management

Link

https://www.tandfonline.com/doi/pdf/10.1080/23311975.2022.2163797

Reference80 articles.

1. Service quality, religiosity, customer satisfaction, customer engagement and Islamic bank’s customer loyalty

2. An empirical investigation of the effect of employees’ customer orientation on customer loyalty through the mediating role of customer satisfaction and service quality

3. Impact of Service Quality on the Customer Satisfaction: Case study at Online Meeting Platforms

4. Effect of Electronic Word of Mouth, Perceived Service Quality and Perceived Usefulness on Alibaba's Customer Commitment

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