Innovation and differentiation of emerging market international new ventures the role of entrepreneurial marketing
Author:
Affiliation:
1. Plaster College of Business, Missouri Southern State University, Joplin, MO, USA
2. DeVille School of Business, Walsh University, North Canton, OH, USA
3. Monte Ahuja College of Business, Cleveland State University, Cleveland, OH, USA
Publisher
Informa UK Limited
Subject
Marketing,Strategy and Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/0965254X.2021.1952293
Reference135 articles.
1. The role of entrepreneurial marketing in new technology ventures first product commercialisation
2. Product resource–capability complementarity, integration mechanisms, and first product advantage
3. Entrepreneurial marketing and firm performance: Synthesis and conceptual development
4. Structural equation modeling in practice: A review and recommended two-step approach.
5. Entrepreneurial marketing and born global internationalisation in China
Cited by 25 articles. 订阅此论文施引文献 订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献
1. The impact of capacity utilisation on product innovation in emerging economies: The moderating effects of firm ownerships;Technological Forecasting and Social Change;2024-11
2. Factors and challenges influencing female migrant entrepreneurship: An empirical study in India;Journal of Global Entrepreneurship Research;2024-07-10
3. Ambidextrous Learning, Resource Acquisition, and Venture Performance: The Moderating Effect of the Entrepreneurial Ecosystem Network Relationships;Sage Open;2024-07
4. Evolutionary Development of Born Globals Literature During the Period of 2002–2020;Journal of the Knowledge Economy;2024-04-24
5. Entrepreneurial marketing practices and manufacturing venture performance during a pandemic: the mediating role of innovation;Journal of Small Business and Enterprise Development;2024-03-29
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线，采集、加工和组织学术论文而形成的新型学术文献查询和分析系统，可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容，当前同舟云学术共收录了国内外主流学术期刊6万余种，收集的期刊论文及会议论文总量共计约1.5亿篇，并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询！咨询电话：010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3